Software & AI
Custom software development in Calgary
Software built to fit the way your business already works, when nothing off the shelf does. Built on Azure, code in your name, and always preceded by a report that says whether you should build at all.
Part of Software & AI.
Who this is for
Companies with 50 to 150 staff where the spreadsheet that runs the business has fourteen tabs and one person who understands it. Or a coordinator rebuilds the same document forty times a month. We build for companies in Calgary and across Alberta: land services, construction, home improvement, and the odd thing nobody else will touch.
What you get
- A paid scoping engagement first, so the build has a fixed price and nobody is guessing.
- Applications built on Azure, with Canadian data residency when your data needs it.
- Integrations with what you already run: Zoho, QuickBooks, Microsoft 365, Google Workspace, Jobber, HubSpot.
- Code, accounts, and documentation in your name from day one.
- Thirty days of fixes after launch, then support on your terms.
- A handoff your existing IT provider can maintain.
What we don't do
- Build when a $50 a month product does 90% of it. We'll name the product.
- Build when nobody in your business will own it after launch. Software without an owner dies on a shelf.
- Build when the problem is a process or a person. Software makes that worse.
Proof
Oil and gas land services, Alberta. A custom operations application on Azure that builds land documents from one shared database instead of by hand. Read the case study.
Financial media company. Live market newsfeed with member tiers and a data API, plus the analytics behind a daily broadcast. Read the case study.
Plus our own AI Email Assistant, through Google's OAuth verification on July 26, 2026. See the work.
Pricing
Custom builds from $15,000, after a paid scoping engagement. Smaller fixes are Quick Win Sprints from $1,450; most are $2,950 and take two weeks.
Questions we get
How much does custom software cost in Calgary?
Ours starts at $15,000 after scoping. Most problems we see are sprints, not builds, and those start at $1,450.
How long does it take?
Sprints, one to four weeks. Custom builds, a few months, with the date fixed at scoping.
Who owns the code?
You do. Repos, cloud accounts, and documentation are in your name.
What if our IT company doesn't like it?
We build the thing and hand them the documentation. Most are relieved.
Do we have to use AI?
No. Most of what we build is plumbing between systems.
What to do first
Take the Hidden Hours Audit. Free. Twelve minutes, a written report in five business days with the hours and dollars we found. Most companies that come to us for custom software leave with a sprint instead, because the report showed a smaller fix. If it shows nothing worth doing, it says so.
Find out where the hours are going.
The Hidden Hours Audit. Free. Twelve minutes of your time, a written report in five business days. Nine out of ten people who took it said it was useful.